Online Advertising : Mapping the determinants of effectiveness among Indian consumers / Padmini Jain

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TextPublication details: New Delhi: IGNOU, 2021.Description: xxvi, 474 pagesSubject(s):

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Item type	Current library	Call number	Status	Date due	Barcode
Thesis	Library and Documentation Division PGRRL	659.144 J199O (Browse shelf(Opens below))	Available		TH000973

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Subject: Journalism and Mass Communication

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