Study of experiential marketing practices and its impact on consumer buying behaviour / Ankur Budhiraja

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Material type: Text

TextPublication details: New Delhi: IGNOU, 2019.Description: xvii, 236 pages: 28x19 cmSubject(s):

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Item type	Current library	Call number	Status	Date due	Barcode
Thesis	Library and Documentation Division PGRRL	658.8342 B859S (Browse shelf(Opens below))	Available		TH000876

PhD - Thesis - Commerce (School of Management Studies)

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