New strategic brand management J. N. Kapferer
Material type:
TextPublication details: New Delhi Kogan Page 2011Edition: 4th edDescription: xv, 560pISBN: - 978817554406
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | Library and Documentation Division | 658.4012 K141N-4 (Browse shelf(Opens below)) | Available | 078836 |
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| 658.4012 J71T-9 Theory of strategic management | 658.4012 K113S Strategic Management | 658.4012 K141 S-2 Strategic brand management | 658.4012 K141N-4 New strategic brand management | 658.4012 K141S Strategic brand management | 658.4012 K141S Strategic brand management | 658.4012 K145S Strategic planning and management |
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