Market segmentation how to do it how to profit from it Ian Dunbar
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TextPublication details: New York Palgrave Macmillan 1998Edition: 2nd edDescription: xxiii, 376ISBN: - 333733703
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | Library and Documentation Division | 658.802 M145M (Browse shelf(Opens below)) | Available | 051148 |
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| 658.802 L627M Marketing decision making | 658.802 L649D-3 Data mining techniques | 658.802 M145M Marketing planning for services | 658.802 M145M Market segmentation | 658.802 M145M Market segmentation | 658.802 M145M-7 Marketing plans | 658.802 M145M-8 Marketing plans |
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