Marketing Management (Record no. 76609)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00594nam a2200205Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | LDD |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 181029s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8131702006 |
| Terms of availability | 450.00 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | LDD |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Management |
| Remainder of title | A South Asian Perspective |
| Statement of responsibility, etc. | Philip Kotler |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Twelfth ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Delhi |
| Name of publisher, distributor, etc. | Pearson Education |
| Date of publication, distribution, etc. | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xliii, 621 |
| 365 ## - TRADE PRICE | |
| Price amount | 450.00 |
| 901 ## - LOCAL DATA ELEMENT A, LDA (RLIN) | |
| a | 3512 |
| b | 23-11-2006 |
| 902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) | |
| a | SBS/351/D/06 |
| b | 02-12-2006 |
| c | F |
| d | SBS |
| e | 63 |
| 903 ## - LOCAL DATA ELEMENT C, LDC (RLIN) | |
| a | Discount-10 |
| b | Reqst by : Parveen Kumar Jain |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| No | Dewey Decimal Classification | Library and Documentation Division | Library and Documentation Division | 658.8 M341 | 059937 | 11/01/2018 | 11/01/2018 | Books |