Prof. G Ram Reddy Library

The Media handbook (Record no. 58735)

MARC details
000 -LEADER
fixed length control field 00597nam a2200193Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field LDD
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 181029s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 844235164
Terms of availability US
-- 7.95
040 ## - CATALOGING SOURCE
Transcribing agency LDD
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Katz, Helen E.
245 #4 - TITLE STATEMENT
Title The Media handbook
Remainder of title a complete guide to advertising, media selection, planning,
Statement of responsibility, etc. Helen E. Katz
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Lincolnwood
Name of publisher, distributor, etc. NTC Business Books
Date of publication, distribution, etc. 1995
300 ## - PHYSICAL DESCRIPTION
Extent xv,163
365 ## - TRADE PRICE
Price amount US
-- 7.95
901 ## - LOCAL DATA ELEMENT A, LDA (RLIN)
a 1267
b 05-03-1998
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN)
a 4804
b 05-03-1998
c F
d VIVA
e 65
903 ## - LOCAL DATA ELEMENT C, LDC (RLIN)
a Discount-10
b Reqst by : Himanshu Kumar
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Public note
No   Dewey Decimal Classification     Library and Documentation Division Library and Documentation Division   659 K159M 042059 11/01/2018 1908.41 11/01/2018 Books Reference

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