Prof. G Ram Reddy Library

The value of innovation :

Phillips, Jack J., 1945-

The value of innovation : knowing, proving, and showing the value of innovation and creativity : a step by step guide to impact and ROI measurement / Jack J. Phillips and Patricia Pulliam Phillips. - Hoboken, NJ : Scrivener Publishing Wiley, 2018. - xxvii, 359 pages : illustrations ; 24 cm

Includes bibliographical references and index.

9781119242376


Creative ability in business--Management.
Technological innovations--Management.
Organizational change.
Performance--Measurement.

658.4063 P541V

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