000 00613nam a2200217Ia 4500
003 LDD
008 181029s9999 xx 000 0 und d
020 _a256136963
_cUS
_42.95
040 _cLDD
100 _aBELCH, George E.
245 0 _aIntroduction to Advertising and promotion
_bAn Integrated marketing communicatio
_cGeorge E. BELCH
250 _a3rd
260 _aChicago
_bIRWIN
_c1995
300 _axxii, 762p
365 _bUS
_42.95
440 _aThe Irwin series in marketing
901 _a213
_b01-02-1996
902 _a00492
_b26-02-1996
_cF
_dCONTI
_e65
903 _aDiscount-10
942 _2ddc
_cBK
999 _c51624
_d51624