000 | 00613nam a2200217Ia 4500 | ||
---|---|---|---|
003 | LDD | ||
008 | 181029s9999 xx 000 0 und d | ||
020 |
_a256136963 _cUS _42.95 |
||
040 | _cLDD | ||
100 | _aBELCH, George E. | ||
245 | 0 |
_aIntroduction to Advertising and promotion _bAn Integrated marketing communicatio _cGeorge E. BELCH |
|
250 | _a3rd | ||
260 |
_aChicago _bIRWIN _c1995 |
||
300 | _axxii, 762p | ||
365 |
_bUS _42.95 |
||
440 | _aThe Irwin series in marketing | ||
901 |
_a213 _b01-02-1996 |
||
902 |
_a00492 _b26-02-1996 _cF _dCONTI _e65 |
||
903 | _aDiscount-10 | ||
942 |
_2ddc _cBK |
||
999 |
_c51624 _d51624 |