000 00443nam a2200157Ia 4500
003 LDD
008 181029s9999 xx 000 0 und d
020 _a669208086
040 _cLDD
100 _aPRIEMER, August B
245 0 _aEffective media planning
_ba guide to help advertisers and agencies develop plans
_cAugust B PRIEMER
260 _aLexington
_bD.C. Heath
_c1989
300 _ax, 272p
901 _a314
_b12-03-1996
942 _2ddc
_cBK
999 _c40297
_d40297