000 00435nam a2200169Ia 4500
003 LDD
008 181029s9999 xx 000 0 und d
020 _a256033706
040 _cLDD
100 _aCravens, David W
245 0 _aStrategic marketing
_cDavid W Cravens
260 _aIllinois
_bRichard D. Irwin
_c1987
300 _axvii, 679p
440 _aThe Irwin series in marketing
901 _a1665
_b30-03-1999
942 _2ddc
_cBK
999 _c38264
_d38264