000 00425nam a2200169Ia 4500
003 LDD
008 181029s9999 xx 000 0 und d
020 _a80180868
040 _cLDD
100 _aJefkins, Frank
245 0 _aMarketing and PR Media planning
_cFrank Jefkins
260 _aOxford
_bPergamon
_c1974
300 _aviii, 272p
440 _aEssentials of marketing
901 _a314
_b12-03-1996
942 _2ddc
_cBK
999 _c28069
_d28069