000			00280nam a2200121Ia 4500
003			LDD
040			_cLDD
041			_aen
245		0	_aJournal of Marketing
260			_aAmerican Marketing Association _bChicago IL _c1 Jan-30 Sep,1989
362			_a53-53 _b01-Mar
942			_2ddc _cJ
999			_c190459 _d190459