Library technology essentials : Mobile social marketing in libraries /
Samantha C. Helmick.
- Lanham : Rowman & Littlefield, [2015]
- xv, 109 pages : illustrations ; 24 cm.
- Library technology essentials ; no. 9 .
Includes bibliographical references and index.
An introduction to mobile social marketing -- Getting started with mobile social marketing -- Tools and applications -- Library examples and case studies -- Step-by-step library projects for mobile social marketing -- Tips and tricks -- Future trends.