Cases on innovations in educational marketing :  transnational and technological strategies / 
Purnendu Tripathi, Siran Mukerji, [editors]. 
 - Hershey, PA :  Business Science Reference,  c2011. 
 - xxi, 369 p. :  29 cm. 
<br/><br/>Includes bibliographical references (p. 327-355) and index. 
<br/><br/><label>ISBN: </label>9781609605995 (hardcover) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Education, Higher<br/>Education, Higher<br/>Transnational education
<br/><br/><label>Dewey Class. No.: </label>338.4/3378