Hawkins, Delbert I <br/><br/>
Consumer behavior:  building marketing strategy/ 
by  Delbert I.Hawkins, David motherbaugh and Amit mookerjee. 
 - 12th 
 - Chennai  MC Graw Hill Education  2016 
 - xxxv,776p. 
<br/><br/><label>ISBN: </label>9789351344797 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/>Market surveys
<br/><br/><label>Dewey Class. No.: </label>658.834 H310C-12th