TY - BOOK AU - Prasad, D. Sriniwasa TI - Marketing of telecom services: a case study of fixed line services of Bharat Sanchar Nigam Limited U1 - 384.0410954 P886M 23 PY - 2008/// CY - New Delhi PB - IGNOU, KW - Telecommunication KW - India KW - Marketing KW - Services industries KW - India ER -